The enticement and welcome portal for Alachua County, Florida

Primavera Florida

  • Primavera Florida is a month long, community celebration of our spring cultural season. Over 200 individual events happen in more than 70 venues across diverse urban neighborhoods, small historic main streets and charming, rural hamlets.

    Our spring season peaks from March 20th, the Spring Equinox to April 22, Earth Day. These archetypal arms hold the promise of an enchanting adventure that will keep you coming back! 

  • Creative Spaces Tours

    This year’s Primavera Florida includes a sneak peak and up close encounter with our many cultural creatives as Primavera 2013 offers its first Creative Spaces Tours. You’re invited to explore our studios, gardens, labs, kitchen start ups and tech incubators. Share what inspires our scientists, artists, foodies, farmers and inventors…Engage with the creative process in the inner sanctums where the magic happens. Discover why we’re being touted as the small city with big talent!

    For our complete Primavera and Creative Spaces Tours calendar, click here.

    Experience the Gainesville Renaissance with Primavera 2013 Creative Spaces tours of our studios, labs, kitchens, farms and tech start-ups.

    Discover what happens in the Cade lab where Gatorade was invented, how Grooveshark spins music to the world, and how Blue Oven Kitchens takes a home grown recipe to the marketplace.

  • Primavera 2013 Spotlights our Springs Region

    This region in north Florida is home to the largest constellation of fresh water springs on Earth.  For centuries, people have found their way here for the same three reasons: to explore and be awed by the natural beauty, to inspire their own creativity and to restore their health and well being. Over the years many simply stayed- now we have one of the deepest and richest reserves of talent anywhere.

    We know how lucky we are to live in this remarkable place- referred to as Florida’s Eden for hundreds of years.  For a longtime we kept it quiet- now we’ve joined together in a proactive effort to attract those who will share our wonder along with our efforts to protect and value our living Eden.

    Primavera 2013 spotlights our Springs Region along with our pioneering efforts to lead Florida. 

    Several headliner events and exhibitions are focused in an harmonious effort to inspire and engage a wider audience in sustainable alternatives and best choices for our beloved state’s best possible and prosperous future.

    “The Fountains of Youth” spotlights the works of 61 artists whose work embodies our springs region. Opening in two venues on March 29th, The Thomas Center Gallery and at the Doris Bardon Community Cultural Center with several complimentary programs.

    “Springs Eternal: Florida’s Fragile Fountains of Youth” opens at the Florida Museum of Natural History. This exhibit, by renowned local, naturalist, photographer John Moran seeks to inspire all Floridians to “Value, Conserve and Restore Our Precious Waters.” Opens March 23rd.

    “Of Thirst, Beauty and Vision: Writing to Save Our Water” is a celebration with our award winning, environmental writers.  April 22nd, from 7-9 in Building E Auditorium at Santa Fe College. Hear renowned authors, Cynthia Barnett, Jack E. Davis,  Margaret Ross Tolbert and Lola Haskins read from their award winning books, offer books in process and inspire the public with insights into the writing process and the role of writing as activism. These authors are part of a major regional, literary heritage and contemporary enclave of environmental writers. They embody the new Voice for Florida’s future and are the professional core of a movement to offer sustainable choices toward a Florida water ethic.

    Ron Cunningham, Editorial Editor of The Gainesville Sun will receive “The Vision Award” during the program for his leadership and contributions.


We invite you to enter this magical, creative place.

TheatreHippodrome Theatre
Dance Alive!Dance Alive!
Our Springs RegionOur Springs Region
University of Florida Performing ArtsUniversity of Florida Performing Arts
Dudley Farm State Historic ParkDudley Farm State Historic Park
Santa Fe Fine Arts - DanceSanta Fe Fine Arts – Dance
ArtWalkDowntown ArtWalk
Samuel P. Harn MuseumSamuel P. Harn Museum